ATLANTA - s4story -- KBA Sports a boutique Sports Agency led by Kashim Butler a master at generating and scaling revenue for athletes - has formed a partnership with Talent and Management Company 6xEntertainment led by C. Von Parchman and Marty Arnold.

Kashim Butler, a New York native who played basketball, baseball and ran track in high school has always had a passion for sports which led him to become a sports agent. He has a bachelor's degree in sports management with an emphasis in marketing and sports analytics. Butler has also honed his negotiating skills, expanded his business acumen, and developed a strategic mindset to secure the best opportunities for his clients. Over the past 25 years, he has secured over $500 million in annual contract value for his clients.

C. Von Parchman and Marty Arnold together have invented a new way for navigating the lives of the talented, with their eye for greatness and their extensive roster of musical artists, actors, and athletes as proof. 6x Entertainment's inventory of resources includes global brands, start-up product lines and innovative partnerships. This duo looks to launch and activate promising new talent to explore significant marketing opportunities. Parchman and Arnold have completed partnerships and activations with NFL, Google and Fenty to name a few.

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KBA Sports and 6xEntertainment have joined forces to create a comprehensive hub for athletic brand building, contract negotiation, and NIL consulting—empowering clients to stay focused on what matters most: their craft.

This strategic partnership is designed to open doors for trailblazers shaping the future of sports culture.
For more information about these organizations, please contact:

Kashim@kbasports.com
https://www.kbasports.com
Marty@6xentertainment.com
https://www.6xentertainment.com