DALLAS - s4story -- Soulman's Bar-B-Que (http://www.soulmans.com/), North Texas' beloved family-owned barbecue institution since 1974, is inviting the community to celebrate THIS WEEKEND as it officially opens its newest location in North Richland Hills. The Grand Opening celebration takes place Saturday, February 7, 2026  from 11:00 a.m. to 3:00 p.m., at 6000 Rufe Snow Drive, North Richland Hills, TX 76180, and promises an afternoon packed with flavor, friendly competition, and family-friendly fun.

Designed as a true neighborhood party, the event brings together live radio, local leaders, giveaways, kids' activities, and plenty of Texas-style barbecue.

The highlight of the celebration will be the fan-favorite Rib Eating Contest at 1:00 p.m., where well-known local figures go head-to-head in a fun showdown for barbecue bragging rights.

"For more than 50 years, Soulman's has been about more than barbecue — it's about bringing people together," said Brett Randle, CEO of Soulman's Bar-B-Que. "This weekend is a celebration of great food, great people, and a great community. North Richland Hills already feels like home."

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About Soulman's Bar-B-Que

For 50 years, Soulman's Bar-B-Que has satisfied the hardest to please bar-b-que lovers….Texans!  Founded in Pleasant Grove, Texas in 1974, Soulman's had only a few simple goals—serve great Texas-style BBQ and offer friendly, sincere service.  Soulman's original family recipes are still the foundation for the company's success from their 8 different types of meat that are smoked "low & slow" over only hickory wood to their famous homemade sides, including Ranch house beans and Texas style cream corn! Throughout the years, this family-owned and operated company has remained true to its original strive for success and customer satisfaction and is honored to be considered one of the Best Roadside Restaurants in America (https://www.aol.com/best-roadside-restaurants-america-170000839.html?guccounter=1) (2024), Top Bar-B-Que Chains in America (https://www.thedailymeal.com/eat/americas-best-barbecue-chains-2018-gallery) (2024), the Best Bar-B-Que in Dallas for Takeout  & Delivery (https://www.thrillist.com/eat/dallas/the-best-b...) (2020) and one of the Best Bar-B-Que Chains in America (https://es-us.finanzas.yahoo.com/news/15-best-b...) (2018).

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Soulman's  (www.soulmans.com)
currently owns and operates 21 North and East Texas locations in Allen (about:blank), Cedar Hill (about:blank), Fort Worth (about:blank), Forney (about:blank), Garland (about:blank), Greenville (about:blank), Hurst Grapevine Highway (https://soulmans.com/stores/hurst-bbq-grapevine...),  Lancaster (about:blank), Lewisville, (about:blank) Mabank (https://soulmans.com/stores/mabank-bbq/), Mansfield, (about:blank) Mesquite (about:blank), North Richland Hills (https://soulmans.com/stores/north-richland-hills/), Quinlan (about:blank), Red Oak (about:blank), Rockwall I-30 (about:blank), Rockwall Goliad (about:blank), Royse City (about:blank),  Sulphur Springs (about:blank), Terrell (about:blank), and Van (about:blank). To learn more about Soulman's Bar-B-Que, visit them online at http://www.soulmans.com or on Facebook at https://www.facebook.com/soulmansbbq.