BOSTON - s4story -- Travel Show Marketing Group (TravelSMG), an independent event organizer connecting North American Travel Agents with global tourism partners, today announced the dates and location for the 2026 European Travel Agent Forum (https://www.europeantaforum.com/) (ETAF). The exclusive B2B event will take place November 7 – 11, 2026, at the Novotel Poznan Centrum in Poznan, Poland in partnership with Visit Poznan and the Polish Tourism Organisation.

Following the success of the 2025 edition in Gran Canaria, Spain, which generated nearly 3,500 business connections, ETAF 2026 will again offer a hosted program that ensures meaningful engagement between Travel Agents and European suppliers. Selected Travel Agent delegates  can expect curated appointments, immersive destination experiences, and educational sessions designed to build confidence and expand European sales opportunities.

"We're thrilled to bring the European Travel Agent Forum back to Poland," said Jim Cloonan, President of TravelSMG. "We were last in Poznan for a show in 2019 and have been looking forward to returning ever since. The city, its culture, and its hospitality offer the perfect backdrop for Travel Agents and suppliers to connect, learn, and grow their business. This year's event promises to be another unforgettable experience for everyone involved."

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In addition to ETAF, TravelSMG also confirmed its full 2026 event slate, offering North American Travel Agents multiple opportunities to network, learn, and engage with top tourism partners:

• Las Vegas Travel Agent Forum (https://www.travelagentforum.com/): May 12 -15, 2026 | Las Vegas, NV
• Romance Travel Forum (https://www.romancetravelforum.com/): June 15 - 19, 2026 | Punta Cana, Dominican Republic
• Travel Agency Owners Forum (https://www.agencyownersforum.com/): October 12 - 15, 2026 | Riviera Nayarit, Mexico
• European Travel Agent Forum (https://www.europeantaforum.com/):  November 7 - 11, 2026 | Poznan, Poland
• Amazing Destination Experience (https://amazingdestinationexperience.com/):  Various dates and destinations throughout 2026

Through its portfolio of hosted events, immersive experiences, and digital engagement solutions, TravelSMG continues to provide unmatched access to top-performing Travel Agents and industry leaders.

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For more information about the 2026 European Travel Agent Forum, TravelSMG's full 2026 event calendar, or to inquire about participation opportunities, visit www.TravelSMG.com.

ABOUT TRAVEL SHOW MARKETING GROUP
Travel Show Marketing Group (TravelSMG) is an independent organization offering solutions that drive success in the B2B leisure vacation market. Since 2009 TravelSMG has partnered with thousands of tourism clients to engage and empower the North American Travel Agent community through education, networking, and global experiences. Their diverse range of engagement solutions includes large-scale trade shows, specialized niche-focused events, and a comprehensive suite of digital opportunities. All of their solutions work together to help their Supplier Partners enhance their visibility among Travel Sellers. For more information on TravelSMG and their full suite of events, visit  www.TravelSMG.com .