DENVER - s4story -- Boulder SEO Marketing, a content marketing and AI SEO agency, announced today that its founder and CEO, Chris Raulf, has been invited to speak at an Executive Seminar at Business Today's 52nd International Conference, taking place November 6 to 8, 2026, at the Hilton Midtown in New York City. His seminar runs on Sunday, November 8, 2026, from 10:00 to 10:45 AM EST.

Raulf's session, "The Skills Nobody Is Grading You On: How to Become AI-Native Before You Graduate," traces how a 2021 Google update that erased roughly 80% of his agency's organic traffic forced a complete rebuild. After ChatGPT launched in 2022, he turned that rebuild into microSEO.ai, the AI SEO and GEO operating system that now powers both BSM and Enterprise GEO.

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Today, about half of BSM's new leads arrive through ChatGPT, Perplexity, and Google's AI answers rather than traditional search results, proof that pairing human judgment with AI changes how a business gets found.

"AI is leveling the playing field," said Raulf. "Students who treat it as a craft will pull years ahead of their peers. I want them to leave knowing which skills matter, including the ones nobody is grading."

During the seminar, Raulf will explain how AI is changing the way talent is evaluated and what students can do now to stay on the right side of that shift, drawing on nearly 30 years in search and his teaching in the University of Strasbourg's TCLoc master's program since 2017. The talk then opens into a discussion, closing with each student writing down three or four guiding principles of their own.

The topic aligns closely with the conference's 2026 theme, "The Social Architecture," which explores how people can understand the landscape being rebuilt around them and position themselves to shape it.

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Readers can explore microSEO.ai and Enterprise GEO to see how BSM's human-driven, AI-assisted methodology works at scale.

Organized by Princeton University students, the International Conference brings together 150 undergraduates and more than 75 senior executives each year. Raulf's seminar will give those students a practical way to combine human insight and AI to build careers that last.

About Boulder SEO Marketing

Boulder SEO Marketing (BSM) is a top-rated Denver SEO company with offices in Boulder, Longmont, Fort Collins, Broomfield, Louisville, Loveland, Grand Junction, Durango, and Colorado Springs. A pioneer in the field, BSM specializes in human-driven, AI-assisted SEO and GEO strategies. Led by renowned AI and international SEO expert Chris Raulf, the BSM team leverages deep industry expertise to deliver measurable results.