CHICAGO - s4story -- Chicago-native designer and entrepreneur Robin Harris, founder of Confidence Apparel, has been selected to showcase her brand inside H&M Michigan Avenue as part of The Style Shop curated by Maison Black, a national program elevating Black creatives in fashion.

On Saturday, December 13th, Confidence Apparel will launch a limited-edition Holiday Confidence capsule inside H&M's flagship Michigan Avenue location. The pop-up will feature exclusive drops, interactive styling moments with the designer, and holiday gifting experiences.

"This moment is bigger than fashion," says founder Robin Harris. "To represent Chicago, to uplift our community, and to bring Confidence Apparel to one of the biggest retail stages during the holiday season is a blessing. This activation is a celebration of identity, creativity, and walking boldly in who you are."

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EVENT HIGHLIGHTS:

• Exclusive Confidence Apparel releases
• In-store photo lounge + holiday content moments
• Influencer + media preview hour
• Holiday gift-with-purchase experiences
• Meet-the-designer moment with Robin Harris

The event is free and open to the public.
Visit here to RSVP Confidence Apparel x H&M (The Style Shop) Pop-up | CONFIDENCE Apparel (https://www.shop-confidence.com/events)