DALLAS - s4story -- Perkifi, the AI-powered platform making creator marketing more accessible for brands and creators, today announced that Nehal Tenany Mewani has joined the company as an advisor.

A creator, entrepreneur, and advocate for aspiring influencers, Mewani brings firsthand experience building an audience, developing an authentic personal brand, and navigating the creator economy. In her advisory role, she will help Perkifi shape the tools, education, and experiences designed to support a new generation of creators as they move from wanting to create to actually building something.

"Too many people have something valuable to say but never get started because the creator economy can feel intimidating, oversaturated, or impossible to navigate," said Chaitanya Patel, CEO, Perkifi. "Nehal understands both sides of that equation: what it takes to build as a creator and what aspiring creators need to develop the confidence to begin. She is exactly the kind of voice we want helping us build Perkifi."

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Perkifi is working to break down the barriers to creator marketing for creators and brands alike. For emerging creators, that means providing practical support to help them identify their niche, develop their voice, build a professional presence, create consistently, and better understand how to grow. For brands, Perkifi provides the infrastructure to find creators, launch and manage programs, measure performance, and navigate risk and compliance.

Mewani's role will have a particular focus on the budding creator: people who have the expertise, personality, perspective, or passion to influence others but may not yet consider themselves influencers.

"There are so many talented people who could be incredible creators but are waiting for permission, the perfect idea, or the confidence to start. I want to help change that. Perkifi is building something that can give emerging creators the tools and direction to take themselves seriously and start creating," said Mewani.

Starting with "How to Start Creating"

As one of her first initiatives with Perkifi, Mewani will host How to Start Creating: Find Your Voice, Niche and Confidence, a free virtual webinar on August 18, 2026 at 3:00 p.m. ET, sponsored by Perkifi.

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The session is designed specifically for aspiring and early-stage creators who want to start creating content but aren't sure where to begin. Mewani will share practical guidance on finding a niche, developing an authentic voice, getting comfortable creating content, and building the confidence to put yourself out there.

The webinar reflects a larger commitment from Perkifi to not simply serve established influencers, but to help create the next generation of them.

Registration is available at Perkifi's events page.

About Perkifi

Perkifi is making creator marketing accessible to everyone. Its AI-powered platform helps creators get started, grow, and professionalize their presence while giving brands the tools to find creators, launch and manage partnerships, measure performance, and manage risk and compliance. Perkifi is breaking down the barriers that have traditionally kept both emerging creators and growing brands from fully participating in the creator economy.
Learn more at perkifi.com

Media Contact:
Lauren Clements
Chief Marketing Officer
marketing-admin@perkifi.com
Perkifi