LOS ANGELES - s4story -- Retrospec, the outdoor lifestyle brand known for making adventure accessible to all, proudly announces the appointment of Nick Marvik as its new Head of Growth. With a focus on scaling the company's eCommerce operations, Marvik will spearhead strategic initiatives to enhance Retrospec's digital presence and drive continued customer acquisition growth in 2025 and beyond.

Having previously led growth for outdoor retailer evo.com, Marvik brings a wealth of experience in eCommerce and digital strategy, with a proven track record of driving growth for retail consumer brands. As Retrospec continues to expand its reach and product offerings, his leadership will play a pivotal role in shaping the company's next phase of digital evolution.

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"We are thrilled to welcome Nick to the Retrospec family," said Ely Khakshouri, CEO of Retrospec. "His expertise in scaling digital eCommerce businesses and deep understanding of the categories we play in will be instrumental as we accelerate our online presence and strengthen our marketing operations."

In his new role, Marvik will take charge of Retrospec's eCommerce operations, performance marketing efforts, and customer acquisition plans. He'll focus on using data-driven insights and creative digital strategies to improve the customer experience and drive category expansion.

"I'm incredibly excited to join Retrospec at such a pivotal moment in its growth trajectory," said Marvik. "The brand has a strong foundation and a passionate community, and I look forward to driving meaningful growth and helping more people discover the joy of outdoor adventures."

Retrospec has built a strong reputation for providing high-quality, affordable outdoor gear, from electric bikes and paddle boards to kids bikes, snow gear and more. With the addition of Marvik to the leadership team, the company is poised to expand its digital capabilities and continue delivering exceptional products to adventure-seekers everywhere.

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For more information, please visit www.retrospec.com.

About Retrospec
Retrospec is a Los Angeles-based outdoor gear brand dedicated to making outdoor adventure accessible to all through affordable, thoughtfully designed outdoor gear. Over the years, Retrospec has expanded its product line to include a wide range of outdoor equipment, such as electric bikes, kids bikes, stand-up paddle boards, skateboards, snow gear, exercise equipment, and camping essentials. With offices in Los Angeles and Perris, California, and a nationwide network of approximately 1,000 authorized retail dealers, Retrospec continues to bring the magic of the great outdoors to adventure seekers worldwide.