Popular on s4story
- People & Stories/Gente y Cuentos Announces New Board Leadership & Corporate Partnership Initiative - 127
- Mensa identifies best board games of 2025 - 124
- Electives Appoints DraftKings' CPO Linda Aiello to Board Amid Record Quarter
- Is Billboard Advertising Still Effective in 2025?
- Two exciting new fantasy & adventure books are published
- Mission 3A Establishes Healthcare Advisory Board with Addition of Industry Leaders Patrick Fisher, Kevin Cordell, and Dr. Greg Berlet
- MAJOR New release of Krypto500 (ELF-HF) Sigint - COMINT software
- "The Eyes Have It" a Short Story by Philip K. Dick Now Available on Audiobook
- Fairfield Inn by Marriott Scottsdale Old Town Opens
- New Build-to-Suit VA Medical Office Facility Coming to Highland Heights, KY
Similar on s4story
- NBA Champion Lamar Odom Launches Anti-Addiction Meme Coin, Ushering in a Disruptive Innovation in Web3
- Adster Techologies awarded US Patent for breakthrough innovation in reducing latency in Ad Serving
- Gen X Takes The Reins: New Book Guides Caregivers Juggling Parents, Kids, And Grandkids With Humor And Heart
- Extra! Extra! Read All About It! Phoenix-Lotus Creative Enterprise Celebrates Mom with 50% Off & La
- Markzware Announces New Pricing for MarkzPortal
- New Children's Ebook and Paperback "Erica Collins: Graduation Speech"
- Bone Flute: A Woman Speaks Launches
- AI Meets Publishing: California Book Publishers Integrates Smart Editing Tools for Indie Authors
- New Hexing Journals Offer a Safe Space to Process Pain, Not Promote Revenge
- Baltimore Author Crafts Space Opera Where Human Questions Outshine Galactic Scale
Understanding the Mequoda Method for Multiplatform Publishing
S For Story/10598535
HINGHAM, Mass. - s4story -- We often work with publishers looking to sell more magazine subscriptions. When we start talking about the importance of building their email circulation first, we sometimes get looks of confusion. And this makes us realize that most of the publishers who approach us for help don't initially fully understand what we do. If you've attended any of our events, or read the Mequoda Daily regularly, you know that we live and breathe the Mequoda Method.
Mequoda didn't invent this method. We've simply been watching the publishing industry for a very long time and have organized the successful strategies of publishers who have developed it by instinct. We've turned these strategies into a finely tuned system that we teach and build for our publishing clients.
The goal behind the Mequoda Method is to help publishers make more money with multiplatform magazine subscriptions. In a Mequoda System, the structure of the websites we've built for our clients with great success and profitability include these four main principles:
We see all four as stand-alone strategies that must all be completely interlocked in a Mequoda System. We use them because the publishers who come to us tell us they want more subscribers, and we explain that monetization doesn't come first – it comes last.
More on S For Story
First, you need to increase the volume of traffic to your website from the types of people who are most likely to subscribe.
Then, you need an email subscriber base, so you have to capture those qualified website visitors as email subscribers with a free download of some kind.
Then you spend time getting to know them, and proving that your free content is great, so it's worth investing in your premium content.
Finally, you need a multiplatform magazine, so that you can more effectively convert email subscribers into premium magazine members.
Starting from the layer with the most visibility, we attract website visitors through search, then, for a smaller number of those who we attract, we'll be able to capture their email addresses.
We will then engage an even smaller number of those captured subscribers with great content in order to keep them happy, and then make money doing so by monetizing the relationship and turning those engaged email subscribers into buyers.
More on S For Story
One thing to keep in mind is that the Mequoda System is, and always will be, a work in progress. As the internet matures – and these new media empires along with it – our Method is reviewed, fine-tuned, tweaked, overhauled, and/or extended, as required.
What questions do you have about the Mequoda Method? Read more at https://www.mequoda.com/articles/press-releases/mequoda-method-multiplatform-publishing/
Mequoda didn't invent this method. We've simply been watching the publishing industry for a very long time and have organized the successful strategies of publishers who have developed it by instinct. We've turned these strategies into a finely tuned system that we teach and build for our publishing clients.
The goal behind the Mequoda Method is to help publishers make more money with multiplatform magazine subscriptions. In a Mequoda System, the structure of the websites we've built for our clients with great success and profitability include these four main principles:
- Attract
- Capture
- Engage
- Monetize
We see all four as stand-alone strategies that must all be completely interlocked in a Mequoda System. We use them because the publishers who come to us tell us they want more subscribers, and we explain that monetization doesn't come first – it comes last.
More on S For Story
- Pathways to Adulthood Conference May 17 at Melville Marriott Honoring NYS Assembly Member Jodi Giglio, Suffolk County Legislator Nick Caracappa
- Adster Techologies awarded US Patent for breakthrough innovation in reducing latency in Ad Serving
- Robert Fabbio Inducted into the Austin Technology Council Hall of Fame
- Cybersecurity is Protecting Your Personal Information and Your Portfolio
- L2 Aviation Celebrates Grand Opening of New Facility at Cincinnati/Northern Kentucky International Airport (CVG)
First, you need to increase the volume of traffic to your website from the types of people who are most likely to subscribe.
Then, you need an email subscriber base, so you have to capture those qualified website visitors as email subscribers with a free download of some kind.
Then you spend time getting to know them, and proving that your free content is great, so it's worth investing in your premium content.
Finally, you need a multiplatform magazine, so that you can more effectively convert email subscribers into premium magazine members.
Starting from the layer with the most visibility, we attract website visitors through search, then, for a smaller number of those who we attract, we'll be able to capture their email addresses.
We will then engage an even smaller number of those captured subscribers with great content in order to keep them happy, and then make money doing so by monetizing the relationship and turning those engaged email subscribers into buyers.
More on S For Story
- Managing Summer Staffing Surges with Confidence: Why Name Badges Are a Must for Seasonal Success
- Visa Named Title Sponsor of Ascending Athletes' Business Owners Summits for NFL Entrepreneurs
- The Paris Court of International Arbitration Elects Dr. John J. Maalouf as its New President
- $56.7 Million Announced in Q1 2025 with Revenue Growth and Progress Toward NASDAQ Uplisting for AI Marketing Company: IQSTEL, Inc. Stock Symbol: IQSTD
- SAVVY MINING raised $500 million and launched BTC.XRP.DOGE cloud mining, increasing investors' returns by 30%
One thing to keep in mind is that the Mequoda System is, and always will be, a work in progress. As the internet matures – and these new media empires along with it – our Method is reviewed, fine-tuned, tweaked, overhauled, and/or extended, as required.
What questions do you have about the Mequoda Method? Read more at https://www.mequoda.com/articles/press-releases/mequoda-method-multiplatform-publishing/
Source: Mequoda Publishing Network
Filed Under: Publishing
0 Comments
Latest on S For Story
- Arlina A.'s A LETTER TO PAWTONE Explores Childhood Innocence and the Moments That Shape Us
- Austin Keen Joins WakeFX RopePal as Official Brand Ambassador
- Bonelli Systems Expands Managed IT Services Nationwide, Leveraging Microsoft Azure Expertise
- $4.3 Million Patent Application Waiver Fee Granted by FDA on New Drug Application Fee for Treatment Addressing Suicidal Depression & PTSD: NRX Pharma
- Whistleblower Claims Dental Patient Deaths Likely Due to Book Ban
- xREnergy up as much as +3,094,634% on first day listed on the XRP Ledger. Ticker : $XRE
- Psychiatry's Legacy of Racism and Coercion Highlighted in Restraint Deaths
- New Book 'Cybersecurity Leadership' Guides SME Leaders to Make Smart, Strategic Security Decisions
- "Stop scrolling and start watching" - Beloved film recommendation site Criticker gets a major makeover
- Green Energy Solar Expands with New Offices in Port St. Lucie, West Palm Beach, and Orlando
- Events by Dubsdread Expands Services to The Venue at Lake Lily
- London Gala Emphasizes Trade, FDI and Ongoing Cooperation
- Walk 4 Christ: A 52-Week Journey to Transform Your Life, Body, and Faith
- Sahit Muja Launches Trillion-Dollar Green Revolution with 10 Groundbreaking Cryptos
- Free and Low-Cost Dental Care Now Available in London Through the Canadian Dental Care Plan (CDCP)
- Garden State Gay Socials Turns One: 1st Birthday Celebration for Gay Men Who Want Real Connection
- Sea Fox® 368X "Extreme Edition" by Black Label Marine Group Celebrates 5 Years of the Commander Legacy
- CCHR Florida: Mental Health Awareness Month Open House
- Author Christian Hurst Explores Memory, Identity, and Belonging in Lily Starling
- Introducing LĪNA Universal Balm: A Luxury Multi-Use, Plant-Powered Solution for Skin & Hair