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Fitness Management & Consulting Relaunches Jim Thomas On Demand, a 599-Lesson Library for Gym Owners
S For Story/10704585
Jim Thomas On Demand is back: nearly 600 audio lessons and 84 hours of gym business training from 35+ year industry veteran Jim Thomas — membership sales, marketing, staffing, retention, financing, turnarounds, and buying and selling gyms.
FLOWER MOUND, Texas - s4story -- FLOWER MOUND, Texas — October 5, 2026 — Fitness Management & Consulting today announced the relaunch of Jim Thomas On Demand, its subscription training library for independent gym owners, at fmconsulting.net/on-demand. First launched in 2014, the service returns with its complete archive restored: 599 audio lessons totaling 84 hours of gym business training, organized into twelve topic shelves covering membership sales and closing, prospecting and follow-up, marketing and lead generation, sales management, staffing, member retention, gym operations, f
ance and pricing, gym turnarounds, and buying and selling gyms.
The relaunched library opens with a guided "Start Here" path of the ten lessons founder Jim Thomas considers most important — led by "The Perfect Membership Sales Process in Your Gym" — plus long-form masterclass recordings, with new lessons added daily until the full archive is in place and fresh recordings
More on S For Story
added as they are produced.
"Most independent gym owners can't justify a consultant on retainer, and they shouldn't have to," said Jim Thomas, founder of Fitness Management & Consulting. "Everything I've learned in more than 35 years of owning, operating, and turning around health clubs is in this library — the sales process, the follow-up,
the marketing, the numbers. An owner can star
t tonight, free, and be applying it tomorrow morning. Every day in this business we start at zero. This is how you start ahead."
Membership is free for the first 30 days, then $39 per month, billed month-to-month with no contract and one-click cancellation. Members stream lessons on any device. Gym owners who want hands-on help can move up to Fitness Management & Consulting's month-to-month consulting programs.
About Fitness Management & Consulting
Fitness Management & Consulting, based in Flower Mound, Texas, helps independent gym owners start, grow, buy, sell, and turn around their clubs. Founder Jim Thomas has spent more than 35 years owning, operating, and consulting for health clubs nationwide; the firm provides month-to-month consulting, gym brokerage, and financing guidance, and Thomas has been retained as an expert witness in more than 40 fitness-industry cases. Learn more at fmconsulting.net.
ance and pricing, gym turnarounds, and buying and selling gyms.
The relaunched library opens with a guided "Start Here" path of the ten lessons founder Jim Thomas considers most important — led by "The Perfect Membership Sales Process in Your Gym" — plus long-form masterclass recordings, with new lessons added daily until the full archive is in place and fresh recordings
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added as they are produced.
"Most independent gym owners can't justify a consultant on retainer, and they shouldn't have to," said Jim Thomas, founder of Fitness Management & Consulting. "Everything I've learned in more than 35 years of owning, operating, and turning around health clubs is in this library — the sales process, the follow-up,
the marketing, the numbers. An owner can star
t tonight, free, and be applying it tomorrow morning. Every day in this business we start at zero. This is how you start ahead."
Membership is free for the first 30 days, then $39 per month, billed month-to-month with no contract and one-click cancellation. Members stream lessons on any device. Gym owners who want hands-on help can move up to Fitness Management & Consulting's month-to-month consulting programs.
About Fitness Management & Consulting
Fitness Management & Consulting, based in Flower Mound, Texas, helps independent gym owners start, grow, buy, sell, and turn around their clubs. Founder Jim Thomas has spent more than 35 years owning, operating, and consulting for health clubs nationwide; the firm provides month-to-month consulting, gym brokerage, and financing guidance, and Thomas has been retained as an expert witness in more than 40 fitness-industry cases. Learn more at fmconsulting.net.
Source: Fitness Management & Consulting
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