LAKE ST. LOUIS, Mo. - s4story -- Genuine Hospitality, LLC, a rapidly growing hotel management company headquartered in St. Louis, announced today its selection as the new operator of the Hilton Garden Inn Jacksonville JTB/Deerwood Park, further strengthening the company's growing presence throughout the Southeast and expanding its national portfolio.

Conveniently located in Jacksonville's premier Deerwood Park business district near the intersection of J. Turner Butler Boulevard (JTB) and Interstate 95, the Hilton Garden Inn Jacksonville JTB/Deerwood Park provides easy access to downtown Jacksonville, Jacksonville Beaches, St. Johns Town Center, and numerous corporate headquarters and medical facilities. The hotel is ideally positioned to serve both business and leisure travelers visiting one of Florida's fastest-growing metropolitan markets.

More on S For Story

• L2 Aviation Welcomes Jason Marshall as Vice President of Sales and Business Development
• Mom Era, Still That Girl: Family Art Tees 25% Off
• Fashion vs. Fascism - Because Democracy Should Always Be In Style
• Two Groundbreaking Novels That Redefine Existence, Time, and Truth
• A Sip of Love Blends Persian Heritage, Spirituality & Divine Mystique

The property features a variety of amenities designed to enhance the guest experience, including an outdoor pool, fitness center, flexible meeting space, complimentary Wi-Fi, business center services, and on-site food and beverage offerings at the Garden Grille & Bar. Guest rooms are thoughtfully designed with modern furnishings, mini refrigerators, microwaves, and functional workspace accommodations tailored for today's traveler.

"We are excited to welcome the Hilton Garden Inn Jacksonville JTB/Deerwood Park to the Genuine Hospitality portfolio," said Kurt Furlong, Chief Revenue Officer and Partner at Genuine Hospitality. "Jacksonville continues to be a highly attractive and dynamic growth market, and this hotel represents another strong addition to our expanding platform. We look forward to leveraging our operational expertise, revenue strategy, and culture-driven approach to further enhance the hotel's performance and guest experience."

More on S For Story

• Lee Gunn IV Shares Lessons From 40 Years in the Courtroom on PodNumbra Podcast
• [New Book] "Historic Maps of Philadelphia" Available Now!
• Michael H. Kaplan Recognized for 17 Years on PHPA Workers' Compensation Panel and Advocacy for Professional Athletes
• International Society of Medical AI Convenes Global Faculty in Florence for ISMAI 2026
• Boston Industrial Solutions Introduces Personalized Printing Training

About Genuine Hospitality

Founded in 2018, Genuine Hospitality, LLC has quickly established itself as a trusted and performance-driven hotel management company. Co-founders Kurt Furlong and Rob Willard bring more than 70 years of combined experience in hotel development, operations, revenue management, asset management, and accounting services.

With a growing portfolio of 33 hotels across multiple states and partnerships with leading global hospitality brands, Genuine Hospitality is recognized for its collaborative ownership approach, disciplined operations, and unwavering focus on guest satisfaction, associate culture, and long-term asset value.

For more information, visit www.genuinehospitalitygroup.com