FRESNO, Calif. - s4story -- Creativity has a new home! More brands. More ways to create. Beginning this October, makers can find Tulip, Aleene's, Puffy, COLORSHOT and other creative favorites together at iLoveToCreate.com, the new destination for inspiration and craft supplies.

One Site for Whatever You Love to Create

Whether the next idea is dyeing, painting, decorating, gluing, embellishing or trying something completely new, iLoveToCreate.com makes it easier to begin. Visitors can start with a project, technique, product or spark of inspiration, then explore ideas across brands and find the supplies to bring them to life.

The new site brings together favorite craft-aisle brands including Tulip, Aleene's, COLORSHOT, Puffy, Scribbles, Create Basics, #BeYou, Fabric Fusion and Liquid Fusion. The result is one colorful destination where makers can discover new projects and techniques, find inspiration that crosses brands, and shop everything they need for their next idea in one cart and one checkout.

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"iLoveToCreate is about the action after 'I love to…' I love to paint, dye, decorate, or personalize. It is about making something completely your own," said Josh Duart, E-commerce Merchandising Manager. "The site gives people one place to explore what they love to create and discover what they might want to try next."

Designed for Discovery

"There's no single way to be creative," said Tawni Buhler, Vice President of Marketing at Plaid Enterprises and iLoveToCreate. "Part of the magic of the craft aisle is going in for one thing and leaving inspired by something you never expected. We wanted to bring that same sense of discovery to iLoveToCreate and give people even more ways to see what they could make next."

For generations, brands like Aleene's and Tulip have helped makers personalize clothes, create gifts, decorate for celebrations, refresh spaces and add handmade touches to everyday life. Now, iLoveToCreate.com brings that creative energy into one inviting online experience, giving beginners, seasoned crafters and spontaneous DIYers more ways to imagine what they can make next.

To explore products, projects, techniques and inspiration, visit iLoveToCreate.com.