VANCOUVER, British Columbia - s4story -- Marketplace Profile has launched as the world's first B2B manufacturer and supplier directory built around video as the primary discovery format, offering international buyers a faster and more transparent way to vet suppliers without registration, subscriptions, or paywalls.

The platform addresses a problem that has frustrated B2B buyers for years. Existing directories like Alibaba, ThomasNet, and Kompass require buyers to wade through text profiles, outdated photos, and multiple registration steps before they can even contact a supplier. The fundamental question buyers need answered, which is what does this factory actually look like, has never been the starting point. Until now.

Marketplace Profile puts video factory tours front and centre on every supplier profile. Buyers can watch a manufacturer's facility, production lines, and team in action before making a single inquiry. In two minutes of footage, a buyer learns more than they would from reading a text profile for an hour. A Wunderman Thompson survey found that 67% of global B2B buyers want suppliers to be more innovative with digital tools, and that buyers are measurably more likely to engage with suppliers who offer that kind of transparency.

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The directory currently lists company profiles across 20 industry categories spanning agriculture, apparel, electronics, food and beverage, industrial equipment, and more. Everything is free to access. No account is required to search, browse, or contact suppliers.

For manufacturers and suppliers, particularly small and mid sized businesses that cannot afford premium listings on larger platforms, Marketplace Profile offers a free profile with full video support. A factory tour filmed on a smartphone and uploaded to YouTube is enough to get started. Buyers who find a supplier through their video arrive already informed about the facility, the scale of operations, and the product range, which means warmer inquiries and faster decisions on both sides.

The platform was founded on a straightforward premise: showing is better than telling. Trade shows served that purpose for decades by making suppliers tangible to buyers. As international travel became expensive and supply chains became more complex, the need for a digital equivalent became clear. Marketplace Profile is that equivalent, built for a sourcing world that increasingly happens online, across borders, and without the luxury of an in person visit.

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Suppliers can add a free profile and buyers can search the full directory at www.marketplaceprofile.com

About Marketplace Profile Marketplace Profile is a free global B2B manufacturer and supplier directory with profiles across 20 industry categories. The platform is open to all buyers and suppliers worldwide with no registration required.

Media Contact www.marketplaceprofile.com