BENTONVILLE, Ark. - s4story -- Let Mommy Sleep, the nationally operating newborn and postpartum care network, is marking Labor Day with a new opening in Northwest Arkansas. Effective September 1, Let Mommy Sleep NWA is open and serving newborns and their families across Benton, Washington, and Crawford counties.
The territory is owned and operated by Irene and Erik Hill, Bentonville residents, parents of four and foster parents who bring both professional expertise and deep personal conviction to the work. Together, the Hills bring a background in technology and a commitment to evidence-based care to one of the country's fastest-growing family markets.

"Over the past year, we spent a lot of time thinking about what we wanted to build next. My wife and I kept coming back to the same thing: we wanted to create something that genuinely helps families," said Erik Hill, Chief Growth Officer, Let Mommy Sleep Northwest Arkansas.

Northwest Arkansas has emerged as one of the most dynamic family destinations in the United States, driven by corporate relocation, a thriving arts and outdoor culture and a strong sense of community identity. The Hills chose NWA not only because they call it home, but because they saw a clear gap: professional, trustworthy newborn care support that families in the region could rely on from day one.

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Let Mommy Sleep provides the following services:
- Night Nanny Care for infants, including twins
- Baby Basics Classes for expecting parents and child care providers
- Postpartum RN Visits -First-Week-Home check-ups for the whole family.

Services are available with flexible scheduling designed around the realities of early parenthood.
Families in Benton, Washington, and Crawford counties can learn more and book services at letmommysleep.com/bentonville

About Let Mommy Sleep
Let Mommy Sleep is the nationally operating newborn and postpartum care network founded by Denise Iacona Stern in Washington, D.C. in 2010. The organization provides professional overnight newborn care through a licensing network of local owner-operators across the United States. Let Mommy Sleep has recently been recognized by the Mom's Choice Awards and the TITAN Women in Business Awards, and holds government recognition for its newborn care model.